Michael Saylor’s Strategy Adds 487 BTC in Latest Monday Acquisition — Total Holdings Now Over 641,000 BTC
Michael Saylor’s Bitcoin-focused firm, Strategy, has once again expanded its cryptocurrency reserves, continuing its consistent Monday tradition of acquiring BTC. In its latest purchase, the company added 487 more Bitcoins to its treasury, pushing its total stash to an impressive 641,692 BTC.
According to a disclosure made by Saylor on social platform X, the recent acquisition was carried out at an average price of $102,557 per Bitcoin, amounting to a total expenditure of approximately $49.9 million. While not the firm’s largest single purchase, this acquisition is strategically timed and still contributes significantly to its overall holdings.
The funding for this Bitcoin buy came from the proceeds of at-the-market (ATM) equity offerings involving Strategy’s various share classes: STRF, STRK, STRD, and STRC. As per the filing with the U.S. Securities and Exchange Commission (SEC), the purchase was executed over the span of November 3 to November 9.
Interestingly, this acquisition bucks a previously observed trend. CryptoQuant analyst Maartunn noted that Strategy typically makes its purchases near local price highs, often catching the top of short-term Bitcoin rallies. However, on this occasion, the firm seems to have bought closer to a local price dip — a move that could reflect a more tactical or opportunistic approach to market timing.
The total cost basis of Strategy’s Bitcoin holdings now stands at $47.54 billion, which sets the firm’s average entry price across all purchases at $74,079 per BTC. Given Bitcoin’s current market price hovering around $105,800, the company is sitting on an unrealized profit exceeding 42%. That places the current valuation of its BTC treasury at roughly $67.7 billion — a substantial return considering recent market turbulence.
While Strategy continues to accumulate Bitcoin, the broader institutional investment landscape appears to be cooling. Data from SoSoValue shows that U.S.-based Bitcoin spot ETFs have witnessed a sharp outflow trend. Over the last week alone, these ETFs recorded net outflows totaling $1.22 billion, following the previous week’s $800 million drop. This suggests declining investor appetite or profit-taking behavior among ETF participants, contrasting Strategy’s long-term accumulation model.
Despite these ETF outflows, Bitcoin’s price kicked off the week with a strong upward move, briefly surging beyond the $106,000 mark before settling slightly lower at $105,800. This rebound may indicate renewed buying pressure, potentially influenced by macroeconomic developments such as easing concerns over a possible U.S. government shutdown.
The divergence in behavior between Strategy’s steady accumulation and the ETF sector’s recent outflows highlights different investment philosophies: while ETFs may cater to short-term sentiment-driven investors, Strategy appears committed to a long-haul approach, viewing Bitcoin as a strategic treasury asset rather than a speculative instrument.
Why Strategy Keeps Buying Bitcoin
Michael Saylor’s rationale for these recurring purchases stems from a deep conviction in Bitcoin as a superior store of value compared to traditional fiat currencies. In previous statements, Saylor has emphasized that Bitcoin’s scarcity, decentralization, and resistance to inflation make it an ideal asset for long-term capital preservation.
Moreover, Strategy’s consistent Monday buying pattern serves not only as a strategic financial move but also as a symbolic commitment to Bitcoin’s future. This regularity instills confidence among Bitcoin believers and signals the firm’s unwavering support for the asset, regardless of short-term market fluctuations.
How Strategy’s Accumulation Strategy Impacts the Market
Large-scale purchases by institutional players like Strategy can have multiple effects on the broader Bitcoin market. Firstly, they contribute to reducing the available supply on exchanges, which may help support price stability or even drive further upward momentum, especially during times of low liquidity.
Secondly, such high-profile accumulation often inspires confidence among retail and institutional investors alike, reinforcing the narrative of Bitcoin as a legitimate asset class. Strategy’s actions may also prompt other corporations to consider Bitcoin treasury strategies, gradually increasing mainstream adoption.
Comparing Strategy to Other Institutional Players
While Strategy remains the largest corporate holder of Bitcoin, other firms have also made significant entries. Companies like Tesla and Block (formerly Square) have accumulated BTC, although their holdings remain far smaller in comparison. The clear difference lies in Strategy’s commitment to consistent accumulation, while others often make one-time or infrequent purchases.
Potential Risks Ahead
Despite Strategy’s current profitability, the company remains exposed to Bitcoin’s volatility. Should the price fall below its average acquisition cost of $74,079, the firm could face unrealized losses. Additionally, as a publicly traded company, Strategy must also manage shareholder expectations and regulatory scrutiny, which could become more intense if market sentiment turns bearish.
What This Means for Retail Investors
For individual investors, Strategy’s approach may serve as a case study in disciplined, long-term investment. Instead of trying to time the market perfectly, the firm adheres to a dollar-cost averaging strategy that reduces the impact of short-term volatility. However, retail investors should also be cautious and consider their own financial goals, risk tolerance, and time horizon before mimicking such strategies.
Looking Ahead
With Bitcoin’s price action showing signs of strength and institutional interest remaining mixed, the coming weeks could be pivotal. Should Bitcoin maintain levels above $100,000, it could further validate Strategy’s approach. On the other hand, renewed volatility or macroeconomic shocks could test the resilience of both institutional and retail investors.
Strategy’s latest acquisition underscores its long-term vision and continued faith in Bitcoin’s role as a transformational financial asset. As the crypto landscape evolves, all eyes will remain on Michael Saylor and his company’s next move — especially next Monday.

